S.T. Dupont Vancouver: A 290-Product Luxury Flagship in Under 7 Days
Shipped a 290-product luxury WooCommerce flagship end-to-end in under 7 calendar days, against a 3-to-5-week agency norm.
Services:
Web Design & Development
Industry:
Luxury retail (authorized Canadian flagship)
Timeline
Q1 2025
Snapshot
290 — products live
<7 days — end-to-end build
3-5 wks — typical agency baseline
The challenge
The authorized Canadian flagship of the French luxury house needed a premium DTC storefront (WooCommerce plus Clover POS) on a compressed timeline, with a clean handoff for a non-technical content team.
What I did
Ship the full 290-product store solo, fast, without sacrificing the premium feel or the ability for the client to maintain it.
The work
A custom Kadence child theme with WooCommerce, Clover, a YITH gift registry, and BNPL-compliant checkout. Built through Claude Cowork with the WordPress MCP; SangBleu OG Sans design tokens loaded via the WP Font Library.
Stack: WordPress, custom Kadence child theme, WooCommerce, Clover POS, YITH, Claude Cowork, WordPress MCP, WP Font Library
Launch: under 7 calendar days vs a 3-to-5-week agency norm
Catalog: 290 products live at stdupontvancouver.com
Handoff: maintainable by a non-technical content team
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