Snapshot

• 9: ads: 4 statics and 5 animated videos

• 4: product lines covered

• 1: visual system across the set

The challenge

A top Amazon seller of GaN fast-charging hardware needed Meta creative covering four distinct product lines, where the technical differences between them are real but hard to see in a feed.

What I did

Build one visual system that carries across all four lines, so the range reads as a family while each ad still makes its own product’s advantage legible at thumbnail size.

The work

Nine ads in total, four statics and five animated videos, across the 150W, 240W, F240 and 330W lines, each built to make a spec difference visible in the first second of a scroll.

Stack: Meta ads creative, static ad design, animated video ads